Meet James Butcher,
The Journalologist
IĀ spent over 20 years working for two of the biggest brands inĀ scholarly publishing:Ā The LancetĀ andĀ Nature. I have worked as a journalist, writing news stories, features, and editorials for a weekly journal; as a peer-review editor, handling both commissioned and primary research papers; and as a publisher, creating fast-growing open-access journals and highly selective subscription journals.
The common thread that runs through my career is strategy: I have always sought to improve the journals I have been responsible for, either as an editor or as a publisher, by engaging with the scientific community to better understand how to serve researchersā needs.
I now work as a consultant, content creator and coach, helping editors and publishers succeed in an increasingly competitive environment.Ā